Greenworks tools is a battery powered tools platform that has been around for over 20 years. The industry leader in Lithium-Ion powered products, Greenworks Tools is a company of innovation and reliability. Based out of Mooresville Greenworks Tools is a 1.25 Billion Dollar company that is growing exponentially, the company's products are being sold in stores at Lowes, Costco, Target, Best Buy and Menards but also online with many more retailers.
With Greenworks Tools my role is a graphic designer. I have completed multiple projects such as photo editing, with photoshop and adding graphics to my edited photos to communicate the value of the products to prospective customers. Under the role of graphic designer I have excelled, my education and business experience has prepared me for the fast paced environment growing companies like Greenworks is known for has well as the organization and maturity to be able to handle multiple projects at once.
Greenworks prioritizes image vibrance to communicate the value of their garden products, Images that show nature and the beauty of the greenworks colors help remind the customer of how environmentally friendly these products are, which makes it easier for a prospective customer to switch over from the gas products they have been using for decades. Under Greenworks I have edited over 400 photos.
Product Pages or PDPs are an extremely important aspect of marketing and online sells for a company. With PDP pages I have been in charge of creating every graphic used for an entire line of products with Menards.com. With Menards, every Masterforce tool's graphics have been through a makeover during my tenure, We have made the product pros better communicated to the customer has well as working to have the photos match the callouts the company wants to highlight. I pride myself in the quality of my graphics and Menards has been pleased with the quality of my work. Pictured below is the PDP page of the Masterforce 80V Chainsaw
Greenworks Has also had me pioneer the entire line of 40V graphics, Pictured below is what we have done so far for the 40V design
